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Sales development representative job description: template and real figures

A template for hiring a sales development representative, with what employers in today’s 988 open postings for this work ask for and offer. Copy it, fill in the brackets, then post the job free.

Open postings today
988
Experience asked, median
1 years
Postings that state pay
43%
Median advertised pay
$84K
Open to remote work
21%
Sales Development Representative
[Company] · [City, or Remote and the countries it is open to] · [Full-time]

About us
[Two sentences: what the company does, for whom, and one number that shows where it is now.]

About the role
Our Sales Development Representative makes the first contact with possible customers and books meetings for the sales team; a common first job in sales. You will report to [manager’s title] and work with [team].

What you will do
- [The most important result of the first year, with a number]
- Cold calling: [what this means in your team]
- Email outreach: [what this means in your team]
- Lead qualification: [what this means in your team]
- CRM: [what this means in your team]
- [One more duty that is specific to this job]

What we are looking for
- [1]+ years of experience as a sales development representative
- Experience with HubSpot
- [One or two must-haves that are specific to this job]

Pay and benefits
- Pay range: $[lowest] – $[highest] a year, [plus equity or bonus if any]
- Parental leave
- Equity
- Learning budget
- [Paid time off, health cover and the rest of your benefits]

How to apply
[What to send, the interview steps and how long they take. Name the date you will reply by.]

Check your description Post the job free

What today’s sales development representative postings say

Experience askedMedian 1 years; the middle half ask 1–2 years (360 postings name a number)
Pay advertised$64K – $110K for the middle half; median $84K (265 postings with a yearly US-dollar range)
Skills named mostHubSpot (9%)
Benefits named mostParental leave (34%), Equity (21%), Learning budget (8%)
Most common levelSenior (3% of postings)
Titles employers useSales Development Representative, Business Development Representative, Manager, Sales Development, Enterprise Business Development Representative, Account Development Representative, Sales Development Representative (SDR)

Counted from the 988 open postings for this work on Nov 14, 2026, read from employers’ own careers pages. Recounted on every update.

Questions about hiring a sales development representative

What should a sales development representative job description include?
What the person will achieve in the first year, the duties, the must-have experience, the pay range and how the hiring steps work. For this work, today’s postings name HubSpot most often.
Should a sales development representative job posting show the salary?
Yes, if you can: 43% of today’s 988 open sales development representative postings here do. A range filters out people who would turn the offer down, and several US states and EU countries now require it.
How many years of experience should I ask for?
The median in today’s sales development representative postings is 1 years. Ask for what the work needs: every extra year you require shrinks the pool of applicants.

Everything about sales development representative work

See also: 988 open sales development representative jobs · sales development representative pay · how to hire a sales development representative · all job description templates