Influencer and Creator Marketing salary: $126K median
The median advertised Influencer and Creator Marketing salary is $126K a year, and the middle half of postings offer $95K to $170K: counted from 56 open roles that publish a yearly US-dollar range: about $61 an hour or $10,521 a month. A tenth of the postings offer $228K or more. Advertised ranges, not verified pay.
Check an offer against these figuresAll influencer and creator marketing jobs
$126Kmedian advertised salary
$95K – $170Kmiddle half of roles
$140Kaverage advertised salary
56roles counted
Influencer and Creator Marketing salary by location
| Name | Median salary | Roles counted |
|---|---|---|
| 🇺🇸United States | $150K | 44 |
| 🇺🇸California | $150K | 17 |
| 🇺🇸New York, NY | $118K | 18 |
Skills that pay more for Influencer and Creator Marketing roles
| Skill | Median with it | Above the median | Postings |
|---|---|---|---|
| Social media marketing | $153K | +$27K | 6 |
| Performance marketing | $151K | +$25K | 7 |
| Paid social | $151K | +$25K | 5 |
| Influencer marketing | $150K | +$24K | 21 |
Top-paying companies
Highest-paying open Influencer and Creator Marketing roles
All influencer and creator marketing jobs- Head of Creator GrowthAgentio · 🇺🇸New York, NY$250K - $400KLead and above
- Senior Director, Tools & Automation, Creator RelationsRoblox · 🇺🇸San Mateo, CA, United States$299K - $350KLead and above
- Senior Product Manager, UGC MarketplaceRoblox · 🇺🇸San Mateo, CA, United States$281K - $331KSeniorProject management
- Head of Influencers & CommunityDuolingo · 🇺🇸New York, NY; Pittsburgh, PA$196K - $294KLead and aboveInfluencer marketing
- Sr Manager, Influencer PlanningPlayStation Global · 🇺🇸United States, San Mateo, CA$194K - $291KSenior
- Influencer Marketing DirectorEpic Games · BLANK,BLANK,Multiple Locations$163K - $261KLead and aboveUnreal EnginePerformance marketingInfluencer marketing
- Director, Social Media & Influencer MarketingKinder's · 🇺🇸Walnut Creek, CA$215K - $240KLead and aboveContract negotiationContent marketingInfluencer marketing
- Director, Head of Social & InfluencerLiquid I.V. · 🇺🇸El Segundo, CA$155K - $232KLead and aboveAgileBrand designPhotoshop
- Principal Product Manager - UGCG2 · 🇺🇸Remote (US)$190K - $225KRemoteLead and aboveData quality
- Director, Creator Marketing ServicesCreatoriq · 🇺🇸New York$171K - $214KHybridLead and above
- Senior Public Relations Manager - Consumer, Influencer & EntertainmentHiggsfieldai · 🇺🇸San Francisco Bay Area, USA$180K - $210KHybridSenior
- Influencer Marketing LeadDualentry · 🇺🇸New York City$160K - $210KLead and abovePythonHubSpotSEO
- Creator Partnerships LeadHercules · 🇺🇸San Francisco$100K - $200KLead and above
- Digital Marketing Channel Manager, Affiliate and Creator/InfluencerHeadway · Remote$122K - $190KRemoteBrand designPerformance marketingMarketing attribution
- Senior Account Executive I (General Manager/Influencer, DI, North America)Teamworks · 🇺🇸United States$150K - $190KRemoteSenior
- Customer Marketing Content Creator LeadNebius · 🇺🇸United States$150K - $187KLead and above
- Senior Manager, Global Creator ProgramsTwitch · 🇺🇸Seattle, WA$116K - $185KSeniorTableauModeSlack
- Senior Manager, Global Creator ProgramsTwitch · 🇺🇸San Francisco, CA$116K - $185KSeniorTableauModeSlack
- Manager, Influencer MarketingRelayfi · 🇺🇸New York, NY$148K - $182KHybridGo
- Creator Success ManagerSubstack · 🇺🇸San Francisco (HQ)$120K - $180KHybridInfluencer marketing
Questions about Influencer and Creator Marketing pay
- What is the average Influencer and Creator Marketing salary?
- $140K a year on average and $126K at the median, across 56 open Influencer and Creator Marketing postings at companies that state pay (November 2026). The median is the better guide: a few very high offers pull the average up.
- What is the typical range?
- The middle half of the postings offer $95K to $170K a year. A quarter offer less and a quarter offer more.
- Which companies advertise the highest Influencer and Creator Marketing pay?
- Roblox ($306K), Twitch ($150K), Airapps ($65K), by the median of their open postings that state pay (three postings or more).
- Is an influencer and creator marketing a high-paying job?
- The median Influencer and Creator Marketing posting advertises $126K a year, less than the median of all 55,899 job postings with pay on Jobs Every Hour ($174K). That is 27% below the middle of the market.
- How much can you earn as an influencer and creator marketing?
- A tenth of the postings offer $228K a year or more; the highest open Influencer and Creator Marketing role advertises up to $400K. Pay rises with level: see the table by level.
- What is the Influencer and Creator Marketing salary per hour and per month?
- The median of $126K a year is about $61 an hour (2,080 working hours) and $10,521 a month before tax. The middle half of postings: $46 to $82 an hour.
- Which skills pay more for Influencer and Creator Marketing roles?
- Postings that ask for Social media marketing (+$27K, 6 postings), Performance marketing (+$25K, 7 postings), Paid social (+$25K, 5 postings) advertise more than the $126K median of all Influencer and Creator Marketing postings with pay.
- Where do these figures come from?
- From the pay ranges employers print in their own job postings, read from their careers pages every hour. The midpoint of each range is counted. These are advertised ranges for open roles, mostly in the United States and in US dollars, not what people are actually paid.
Writing about this? A sentence you can quote
The median advertised salary for Influencer and Creator Marketing roles at companies is $126K a year, and the middle half of postings offer $95K to $170K. Counted from 56 open job postings that state pay, November 2026. Source: Jobs Every Hour, https://jobseveryhour.com/salaries/influencer-marketing/
Free to use with the link.