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Social media manager cover letter example: results first

A cover letter for social media manager jobs that leads with what you achieved, not with what you were responsible for. Copy it, replace the parts in [brackets] and use the words of the posting you answer.

Open social media manager jobs today
252
Can be done from home
25%
Median advertised pay
$130K
Dear Hiring Manager,

I am applying for the Social Media Manager position at [Company]. I have [number] years of experience as a social media manager, most recently at [Current company], where my focus is content calendars, short video, community replies, analytics.

Two results from that work:
- Grew followers from 40,000 to 165,000 in a year across 4 networks
- Published 25 posts a week; the average post reached 3 times as many people as the year before

[One or two sentences on why this company: a product you use, a goal from the posting, a problem you can help with.] I would bring the same focus on measurable results to your team.

I would welcome the chance to talk about how I can help. Thank you for your time.

Sincerely,
[Your name]

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Questions about a social media manager cover letter

What should a social media manager cover letter include?
Three things: the role you are applying for, one or two results from your social media manager work with numbers, and one specific reason you want this company. Use the words the posting uses for its duties.
Do social media manager jobs ask for a cover letter?
None of the 50 open social media manager postings with a full description here mention a cover letter in their text (counted today). The application form often has a separate field for one: when it does, a short letter still helps.
How long should a social media manager cover letter be?
Three short paragraphs, under 250 words: a screen without scrolling. Recruiters read the first lines and the results; everything else is skipped.

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