Performance Marketing Principal is open at Via in New York, New York. The posting gives a salary of $125K - $160K. Posted on Jul 29, 2026, and still on Via’s careers page when we last checked, on Nov 14, 2026.
About the role
Own and optimize a multi-market budget across channels (paid social, display, OOH etc.), driving efficient rider acquisition at target CAC Build and manage lifecycle programs and performance marketing campaigns end-to-end: audience strategy, creative briefing, launch, A/B testing, and iterative optimization Drive rider growth through experimentation, consistently identifying and testing new initiatives to supplement…
The opening lines of the posting. The rest is on Via’s careers page.
Hiring at Via
Via has 177 open roles right now, 4 of them remote. Most are in Operations, Sales & Business Development and Engineering. The median advertised salary across its roles with a published range is $135K. See all its roles
