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Driver Growth Marketing Principal

Via · New York City
$130K - $165KLead and aboveSQLTableau

Driver Growth Marketing Principal is open at Via in New York City. The posting gives a salary of $130K - $165K. Posted on Oct 29, 2026, and still on Via’s careers page when we last checked, on Nov 14, 2026.

About the role

Drive Data-Driven Sourcing & Spend Allocation: Own multi-market driver acquisition budgets across paid digital (Meta, Google, Programmatic), hyper-local media (OOH, direct mail, radio), and community channels. Continuously monitor data-driven KPIs to scale applicant volume while aggressively reducing Cost Per Applicant (CPA) and Cost Per Hire (CPH). Recruit Safe, High-Quality Community Ambassadors: Craft performance…

The opening lines of the posting. The rest is on Via’s careers page.

Hiring at Via

Via has 177 open roles right now, 4 of them remote. Most are in Operations, Sales & Business Development and Engineering. The median advertised salary across its roles with a published range is $135K. See all its roles

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