Lead Franchise Strategist

Lead franchise strategy work for assigned priority PlayStation IP, from initial opportunity assessment through long-term planning and cross-functional alignment Develop franchise strategies that define audience opportunity, positioning, expansion potential, commercial rationale, and priorities for growth Proactively identify new ways priority IP could grow, including opportunities that may sit outside PlayStation’s…

PlayStation Global has 228 open roles right now, 17 of them remote. Most are in Engineering, Data & Research and Marketing & Community. The median advertised salary across its roles with a published range is $220K. See all its roles